İş İlanları

Growth Marketing Lead | Raklet Inc.



İlan Bitiş Tarihi: 05.10.2022


Raklet is building the modern community platform for every creator and organization in the world: think “Facebook for creator/brand-led communities with more functionality”. We make it really easy for creators and organizations to bring their discussions, members, and content all into one place. Raklet is a product-led company, with hundreds of paying customers.

The Growth Marketing Lead is a brand new role on our team — and will be responsible for standing up our new lifecycle marketing function here at Raklet. You will own and oversee performance across the entire customer lifecycle and funnel — from website traffic all the way through to a new lead becoming a paying customer. Your main goal: drive growth by delivering a cohesive customer experience by moving more of our leads through each step of the lifecycle.

This person will collaborate cross-functionally with the wider marketing and sales team to build beautiful campaigns that drive growth. In addition to being a highly analytical self-starter, you’ll be able to think both strategically and enjoy rolling up your sleeves to execute.

This is a 100% remote role with compensation in US Dollars. We’re now a fully remote team of 15(and growing!) based all over the world.

Check out our homepage for more information about us.

Responsibilities

  • ‼️ Expert knowledge in Lead Generation, Email Marketing, SEM, SEO, Social Media, and Video Marketing !!
  • 🌎 Own and oversee performance across the entire customer lifecycle and funnel — from website traffic all the way through to a new lead becoming a paying customer.
  • 👤 Create relevant, personalized, and cohesive experiences for new leads across all of our channels, including email, in-app messaging, in-product onboarding (and other channels.)
  • 💻 Manage the day-to-day operations of our marketing automation and messaging platform, Intercom.
  • 📈 Report on KPIs related to the performance of the full funnel and individual campaigns you’re overseeing. You will make recommendations for how to continuously build upon the program.
  • 🧑‍💻 Run the weekly Lifecycle Marketing meeting and report on progress regularly with the sales and marketing team.
  • 🚀 Develop a deep understanding of Raklet’s customer journey, user personas, and the levers for moving these leads and customers through the entire funnel.
  • 🖌 Collaborate with our product marketing team and design team to ensure that our campaigns are beautiful and that we tell our story the right way, to the right people.
  • 🧑‍💼 Collaborate with our Sales team to ensure that we’re creating a tight feedback loop between our Lifecycle function and our Sales function.

Who we’re looking for

  • BA from your university’s any department.
  • 2+ years of experience in Lifecycle Marketing, CRM, Growth Marketing, or Engagement Marketing at SaaS companies.
  • An outcome-oriented mindset with a track record of driving actual business results (like customer acquisition, overall revenue, and revenue per lead).
  • Comfortable with tools commonly found in the modern marketing stack like marketing automation tools,
  • Hubspot (or any CRM), Google Analytics, etc.
  • Strong ability to use Intercom, Slack, MailChimp, Trello, Google Docs, Google Sheets, and Google Calendar.
  • Track record of being able to quickly build and optimize complex workflows and automation.
  • You have a strong ability to look at email data, but also data across the other channels (like in-app messaging, website conversions, purchase conversion rates) and you know how to look at the holistic picture that’s being

What do we offer?

  • Time is the only constraint in this life. With persistent effort, there’s nothing that can stop us. We try to improve our platform, our processes, and our lives by 1% every day. One small step at a time.
  • Our mission is to create the world’s easiest to use the platform to build for the web and mobile. Raklet offers free CRM and generates revenue with paid add-ons.
  • Our clients build their brands, audience, and communities on our platform. Design can be customized as they wish. Their own branded apps and sites are easily published with Raklet.
  • Our team is 100% remote and our teammates are distributed around the world.
  • We have daily meetings and most of our communication happens on Slack, Github, Intercom, Trello, and Figma.
  • We have an unlimited vacation policy. Our team members take as many days as they need.
  • This is a paid position that compensates in US Dollars.
  • We also offer you an academy. This means can try and test the paid tools that you want to use while developing your own working methods and improving yourself.
  • Company trips and activities.
  • Daily pet pictures.

How to Apply?

Please fill out this form here to apply: https://forms.gle/dAAWfcxkAphwQYnq5 We will not be considering applications made without filling out this form and will get in touch with you whether you are qualified or not.


Başvurular: https://forms.gle/dAAWfcxkAphwQYnq5